After being tortured, an Athenian named Herostratus confessed to having set fire to the Temple of Artemis during the fourth century bc in order to attain long-lasting fame. Ephesian officials executed Herostratus and ordered his name removed from public record and never to be uttered again. Despite these injunctions—known as damnatio memoriae—Herostratus’ name appeared in the writings of Strabo and Theopompus. The term Herostratic fame thus refers to “fame gained at any cost.” “Herostratus lives that burned the Temple of Diana,” wrote Thomas Browne in 1658. “He is almost lost that built it.”

In 1980 seven members of Congress were caught up in the Abscam bribery scandal after an FBI sting. Florida congressman Richard Kelly was caught on surveillance camera stuffing $25,000 in cash into his pockets. “Does it show?” Kelly asked an undercover FBI agent dressed as a sheikh. Only one congressman refused the proffered bribe. “Wait a minute,” said Senator Larry Pressler of South Dakota. “What you are suggesting may be illegal.”

Punishments have been used throughout history to leave marks of shame on the body. “Perhaps the most important” one inflicted on men, writes Richard Trexler in Sex and Conquest, “was depilation, especially the burning off of anal and pubic hair. The practice was known to ancient Jews—Isaiah prophesied that they would be humiliated in this way—and to the Athenians. In both cases the insult lay in part in the fact that only women singed their pubic hair.”