A fish seller in Kuwait began gluing googly eyes on rotting fishes’ eye sockets in August 2018 in an attempt to make his wares appear fresher; in response, a rival seller began marketing his own fresh fish as “without cosmetic surgery.” The story went viral online, bringing it to the attention of the Ministry of Commerce and Industry, which promptly shut the first shop down.

“Why do you wrong the gods so much?” Greek poet Athenaeus asks a sober party guest in a late second-century work. “You’re no use to the city if you drink water, / because you’re hurting the farmer and the trader; / whereas I increase their income by getting drunk.”

A thirteenth-century Song dynasty text about commerce describes dangers faced by pearl divers, who sometimes fell prey to “huge fishes, dragons, and other sea monsters” that would rip open their stomachs or bite off their feet. A pearl was considered most valuable if perfectly round; the test was “that it will not cease rolling about all day when put on a plate.” To avoid heavy export duties, foreign traders sometimes concealed pearls in canes or umbrella handles.

In an 1846 math textbook from the Free Grammar School of King Edward VI, one exercise considers an exchange of 450 bags of potatoes for cash, 15 chests of oranges, and 185 bushels of carrots; the remainder is nuts. The question is posed: “How many bags of nuts did I receive?”

Herodotus reports that after Cyrus the Great was warned by a Spartan herald not to tread further into Greek lands, the Persian king received a primer on Sparta, including an explanation of an agora, to inform his response. “I have never yet been afraid of any men,” he told the herald, “who have a set place in the middle of their city where they come together to cheat each other.”